
Leistungen
Services
Social Media Marketing - Reach & Performance
Social networks are far more than channels for likes—they are powerful advertising platforms with enormous potential. As an experienced social media marketing agency, K&G helps companies reach their target audiences on Facebook, Instagram, LinkedIn, and TikTok with pinpoint accuracy. With data-driven campaigns, creative content, and precise targeting, we ensure visibility, brand engagement, and results.
Häufig gestellte Fragen
Yes – especially for small and medium-sized businesses, social ads offer a highly efficient way to build targeted visibility. Precise targeting allows you to directly address local audiences, specific interests, or demographic characteristics. Even with a small budget, measurable results are possible, such as more website visitors, leads, or online purchases. A clever strategy is crucial.
This largely depends on your target audience and your business model. Meta is ideal for B2C brands with a broad audience, while TikTok reaches a young, attention-grabbing target group with high engagement potential. LinkedIn, on the other hand, is the ideal platform for B2B campaigns, talent recruitment, or company positioning.
For us, success means transparent data, clear KPIs, and continuous optimization. We track all relevant metrics—from reach and click-through rate to conversions and ROAS. Based on this, we analyze user behavior and adapt your campaigns in real time. This ensures that your ads are not only displayed but also deliver the desired results.
Social ads are data-driven, interactive, and precisely controllable. Unlike traditional campaigns—e.g., print or posters—they offer targeted delivery based on interests, behavioral data, or location. They also offer extensive analytics options, A/B testing, and dynamic content. This allows you to reach your target audience where they are active every day—in their feeds, in stories, or on Messenger.
Depending on the goal and platform, initial insights can be derived within just a few days—for example, on reach, click-through rate, or target audience response. However, a full performance evaluation usually takes one to two weeks. During this phase, we analyze data, adjust ads, and optimize content. This way, we get the most out of your budget and ensure sustainable success.
Absolutely. Online shops can be seamlessly integrated using product feeds, conversion tracking, and retargeting tools. We set up Facebook or TikTok catalogs, for example, and connect your system with Meta Commerce Manager or Shopify, enabling dynamic ads based on your product range. Users see relevant products they've previously viewed—and are specifically encouraged to return or purchase.
What our customers say

Herr Grüttner und Kharbtli, haben eine sehr solide und souveräne Arbeit geleistet. Professionelle und Top Qualitative Leistung steht immer an erster Stelle. Bei den mehrfachen Terminen zur Abstimmungen für die Website, werden immer auf die Wünsche eingegangen.
Die Jungs sind immer komplett auf mich eingegangen und haben jeden Wunsch sofort umgesetzt. Es war eine sehr angenehme Zusammenarbeit und es ging auch sehr schnell. Selbst, als die Website fertig war, gab es noch kleinere Wünsche von mir und diese wurden sofort umgesetzt.
Wherever your target audience scrolls, we ensure attention.
Meta Ads
Facebook and Instagram offer access to millions of potential customers – targeted, scalable, and with measurable success. As a meta ads agency, K&G develops visually powerful and strategically thought-out campaigns that impress in both feeds and stories. Whether brand building, lead generation, or e-commerce: We make your ads visible, relevant, and effective.

Compact, creative, converting: Story and Reel ads reach your target audience in portrait format – where they consume content that entertains and inspires.
Story & Reel Ads

High-quality image and video ads in the Instagram and Facebook feed – designed for performance. With a clear message, CTA, and strategic funnel goal.
Feed ads

Efficient ads need compelling goals: We design specially tailored landing pages that leverage the full potential of your meta ads and convert.
Landing pages

We bring back visitors who have already shown interest: with dynamic ads that automatically display products from the shop – personalized & conversion-strong.
Retargeting
Content production
Target group segmentation
Creatives
Story Ads
Reel-Ads
Feed ads
Performance-Tracking
Content production
Target group segmentation
Creatives
Story Ads
Reel Ads
Feed ads
Performance tracking
B2B reach that works
LinkedIn Ads
LinkedIn Ads offer excellent opportunities to reach decision-makers, professionals, and companies in a targeted manner. Whether for lead generation, employee recruitment, or brand positioning in B2B – K&G develops data-driven campaigns that ensure measurable success with compelling creative, precise targeting, and strategic structure. Effective advertising campaigns where they have real impact.

LinkedIn offers ideal tools for B2B lead generation – with in-feed forms, targeted CTAs, and a user group with high decision-making power.
Lead generation

Professionally designed posts and carousels in the LinkedIn feed create visibility, encourage interaction and build trust with demanding audiences.
Sponsored Content

Targeted job advertisements and career services make LinkedIn the ideal platform to make open positions visible – for qualified applications with minimal wastage.
Recruiting

Position yourself as a modern employer: With branding campaigns that put your corporate culture, benefits and values in the spotlight – convincingly and authentically.
Branding
Clicks become purchases
TikTok Ads
TikTok has long since evolved into a true performance platform – especially for brands that want to reach a young, high-spending target audience. K&G designs TikTok ads that don't feel like advertising, but perform like relevant content. With data-driven delivery, creatives in trending formats, and short-form storytelling, we ensure reach, engagement, and conversion. For those who don't just want to participate, but want to stand out.

Successful TikTok ads act like native content: We develop formats that correspond to the platform's usage behavior and convince in an organic way.
Content

We continuously analyze and optimize your campaigns based on view rates, engagement, and conversions, ensuring no potential goes unused.
performance

Whether challenges, sounds, or hashtags – we use current TikTok trends to make your ads relevant, visible, and shareable. Creative, up-to-date, and effective.
Trend-based creatives

With user-generated content, testimonial style, and real brand stories, we create trust and credibility – for ads that accelerate purchasing decisions.
UGC & Trust Formats
Not just traffic – but conversions
E-commerce
Social media is now an indispensable sales channel for online shops. K&G develops customized e-commerce campaigns on platforms like Meta, TikTok, and LinkedIn – tailored to target groups, product ranges, and customer journeys. With data-driven strategies, dynamic product ads, and sales-driven creatives, we accompany your users from scrolling to the purchase. For measurable growth and strong shop performance.

Automated, up-to-date, and targeted: Dynamic social ads present your products in a way that suits your target audience – for greater relevance and less wasted advertising.
Dynamic ads

Sales-driven product presentation, clear messages and emotional imagery – we design ads that lead to clicks and motivate purchases.
Optimized creatives

We bring back lost users: With targeted ads that re-engage interested parties – and turn visitors into buyers.
Shopping cart abandoners

Black Friday, Christmas or summer sales: We plan campaigns around your seasonal highlights and ensure maximum visibility at the best time.